Production Craft & Techniques Blog Posts

Still putting off adopting virtual reality (VR) as part of your marketing campaigns? Don’t. VR isn’t a passing fancy. In fact, when wielded correctly, this emerging tech can be an invaluable tool, pr…

Whilst computer-generated special effects and stunt driving make for impressive watching, remote-controlled vehicles allow filmmakers to push the boundaries of what is possible to create bigger, bold…

The scope and beauty of the Olympics is beyond compare. But how do all of those beautiful images and wonderful audio get produced and sent back to an eager audience? As part of one of the largest pro…

Metadata is an invaluable source of information in the content creation industry, enabling people to search, find and manage content quickly and easily. However, while the value of metadata is a give…

From creating projects for Coldplay, Adidas, MTV, Indieflix and more, to having short film, Text Me, staring Big Bang Theory's Matt Bennett go viral, Dream Team Directors know a thing or two about fi…

If it feels like everyone is jumping on the Virtual Reality / 360-video Hyperloop that’s because the consumer market has hurdled from zero to roughly six million units in just a few months. You can t…

Never go inside the theater. Well, at least not before the house opens. What you will see inside is enough activity to make you sick with anxiety-electricians replacing lamps, sound engineers checkin…

When you watch a 30 second online video, unless you have a production or marketing background, it is easy to overlook the time involved in the project. Ordering a cup of coffee can take less than …

Over the course of the past several years, we’ve seen a number of reports about how the entertainment industry - and filmmaking in particular - has moved beyond L.A. and NYC for a myriad of reasons, …

What makes a great horror film? Suspense, eerie music, dim lighting... the list can go on and on. Orange St. Films, a full-service, video production company started in 2008, with clients all over the…

No matter how big or small the project, after producing any film it’s essential to give it the best chance for success as possible via a well thought-out online marketing campaign. The internet has p…

In film, soundtrack is just as important as visuals for telling the story - it helps to fully convey the intended emotion of a scene, establish continuity and add momentum.