Production Craft & Techniques Blog Posts

As new technologies continue to emerge, Core SWX realizes that power solutions cannot be a one-size-fits-all commodity. There is no single battery for every situation, but instead a myriad of choices…

Just starting out in the world of production and not sure where to begin? A lot of people new to the industry (or "green" as we sometimes call it) get their feet wet as a Production Assistant. This i…

Since the 1980s, few industries have gone through quite the level of transformation that video production has. Thanks to technological advances, run-and- gun DSLRs with tiny digital memory cards have…

As a corporate video producer, the customer testimonial video is one of the most often-requested types of video from clients. Most companies have a need for testimonial content since it adds valuable…

As any good DP already knows, it’s important to be able to step outside your comfort zone. If you trust your instincts and have flexible gear that you can rely on to support new workflows, these chal…

Over the years our seasoned directors, producers and videographers have directed hundreds of interviews with top corporate leadership in Miami and South Florida. But a recent trend is for internal c…

When a production begins to conceptualize, the first thing that you should be thinking about is creating a website. Your website is the focal point for all of your advertising, promotion, and communi…

The video production market is tough. If you want to become a client’s go-to crew, you have to convince them to pick up the phone or book you in the first place. And you have 30 seconds or less to do…

Being a freelance writer, I’ve always been sensitive about my rates. I never want to charge too much and scare clients off, but I also have bills to pay. How do you quantify your skills? What do you …

Let’s be real: The days of 30-second ad spot dominance are over. The rise of online video is allowing advertisers and marketers more chances to get creative with their video advertising, and 2017 is …

If I had to pick one constant among independent film festival submissions it would be unintelligible dialogue. The cause of desperation of every director; the bane of every mixing engineer’s existenc…

Audio Network has introduced NowNextFuture, a brand new platform for showcasing their artists and composers’ debut releases. NowNextFuture celebrates incredible new music, with no genre limitations. …