Production Craft & Techniques Blog Posts

Large production companies have access to state-of- the-art technology, teams of professionals, and a wide customer base. As a small production business, you want to avoid competing with larger compa…

There are different types of videos you can create for your client. There are also plenty of factors and costs involved in corporate video production. The success of a video project will greatly depe…

It’s a lasting dilemma for film crews, production houses, and freelance camera people: Do I buy camera equipment or rent gear on a case-by-case basis? You may purchase the latest and greatest only to…

Everyone today has a smart phone and simple access to upload their videos to websites and social media channels. But skilled video professionals with higher end equipment still reign supreme when it …

The introduction of new technology can bring a combination of benefits and challenges for both manufacturers and customers. For instance, the shift towards digital-file based systems has sped up proc…

Screenwriting is a lot of fun, but there’s a big difference between a professional script and the rough draft of a first-timer. The very best screenwriters are constantly on the lookout for ways to i…

Whether for functional need, budgetary alignment, or due to top-down pressure, any media and entertainment companies will benefit by executing parts of their workflow in the public cloud at some leve…

Like other market segments, the motion picture and video production industry is dominated by smaller productions and facilities. Until now, the only option for this portion of the market to take adva…

Filmmaker Andi Hoffmann proves that with a lot of creativity and a little help from Atomos you can make a high quality, high concept music video - even without the very latest camera.

According to Thomas Friedman, author of The World is Flat, technological advancements in communication and data collection have leveled the playing field for SMEs. Large corporations are now in direc…

What if you could produce more live videos without incurring the expense and hassle associated with sending entire production crews and trucks to every venue? And what if you could do that without sa…

Unmanned aerial vehicles (UAVs) are taking over the skies. They’re being used for everything from “reality capture” (as detailed for businesses to sheer enjoyment by hobbyists. As regulations become …