Production Craft & Techniques Blog Posts

Whenever a year begins, I've always found it beneficial to reflect and prepare for the changes and challenges each new year brings. Today I’m going to focus on something invisible to most, that soon …

There’s no shortage of cool movie characters, but when the car that character drives becomes just as iconic as the character himself, you know you’ve got the makings of a great car.

Over the years I have had the opportunity to work with some of the best and brightest minds in sports production. Everybody involved in the production side of things has brought their own unique styl…

Goals are important for morale and for production measurement. If you set goals with your team, they will work harder to meet those goals and feel satisfied when they hit those marks. If you want to …

Asking how much to budget for a video production project is like asking how much to budget for building a house. A house can be built for $100K or $10M or anywhere in between...it's all in the deta…

When creating a corporate video, the key is to garner long-term, long lasting clients. But making even a simple mistake in the video production process could make you end up losing a client for good.…

Whether you're shooting a low-budget feature, a Hollywood blockbuster, or a commercial for a local business, creating and managing a budget is crucial for your production. It's important to start bud…

The first time you sit down with a client, it can be a difficult meeting. You are assessing how the client will be as a boss, and your client is trying to get a read on your abilities as a designer.

You know sometimes we make such a big deal out of cinematic production that it has been said we forget about the importance of audio. I don’t think that is true at all. If anything, we should spend a…

The amount of video content created, consumed and shared around the world is growing by the day. Content owners have been introducing new business models to both monetize their content and create enh…

As a business owner, I’ve been on all sides of this issue. When deciding whether to hire staff or contract with freelancers, one answer will not fit all companies or situations. However, there are fa…

Hacks cost the media and entertainment industry hundreds of millions of dollars in unrecoverable asset monetization and many professionals could potentially lose their job and even careers as a resul…