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Production Craft & Techniques Blog Posts

Articles, news, and stories to help you stay informed and inspired.

From Glam to Gore: Halloween Makeup Secrets Exposed
Production Craft & Techniques

From Glam to Gore: Halloween Makeup Secrets Exposed

Let memories of tacky, unsuccessful Halloween costumes go to the grave (R.I.P.): it’s time to resurrect your supernatural side. Are you ready to stand out this year? These tips are guaranteed to give…
Monday, 19 October 2015 · 9 min read
How to Run an ‘Uber’ Successful Video Production Company
Production Craft & Techniques

How to Run an ‘Uber’ Successful Video Production Company

Travis Kalanick, co-founder and CEO of Uber, graced the cover of Fast Company this month and it couldn’t help but remind me of hearing him speak at TechWeek a few years ago, back when Uber was just a…
Tuesday, 22 September 2015 · 3 min read
"Best" in Everything Corporate: Firms, Videos and Equipment
Production Craft & Techniques

"Best" in Everything Corporate: Firms, Videos and Equipment

For most people who hear the title "corporate video production", I would imagine that some of the first words that come to mind are boring, dull, stiff, or lame. You'd be surprised to find that some …
Monday, 21 September 2015 · 6 min read
5 Secrets to A Successful Corporate Video
Production Craft & Techniques

5 Secrets to A Successful Corporate Video

Corporate video production provides businesses and brands with a unique tool to promote their services, showcase their products, and ultimately tell their story. In the midst of the digital age, our …
Thursday, 17 September 2015 · 3 min read
The $500 Video vs the $5000 Video
Production Craft & Techniques

The $500 Video vs the $5000 Video

Multi-Emmy winning freelance 3D/motion graphics artist, Edward Hassenfratz, E.J. for short, who has worked with clients from National Geographic to Amtrak, understands that when it comes to video...y…
Tuesday, 08 September 2015 · 4 min read
5 Ways to Land Your Dream Role NOW
Production Craft & Techniques

5 Ways to Land Your Dream Role NOW

Award-winning screenwriter and former talent agent Lisa Edwards knows a thing or two about what it takes to get into the world of acting. Her success as as owner and Company Director of Melbourne ent…
Monday, 31 August 2015 · 5 min read
Five Tips from Two Decades of Freelance Experience
Production Craft & Techniques

Five Tips from Two Decades of Freelance Experience

One of the best-known perks of freelancing is the flexibility, but all that freedom comes at a price. Managing your own schedule and every aspect of your career requires discipline. With nearly two d…
Wednesday, 19 August 2015 · 3 min read
6 Tips on Creating Motion Graphics & Outshining the Competition
Production Craft & Techniques

6 Tips on Creating Motion Graphics & Outshining the Competition

Motion Graphics… not a very popular term amongst average people, but to a film and video nerd like myself, it's very common. Just about every video project you see nowadays incorporates them. The art…
Thursday, 06 August 2015 · 6 min read
Tips for Improving Audio in Your Next Video
Production Craft & Techniques

Tips for Improving Audio in Your Next Video

Filming is a two way street: you’re not only capturing an image, but you’re also recording dialogue, background noise or some other type of audio that helps to bring your visuals to life.
Friday, 17 July 2015 · 3 min read