Production Insights

If you are an indie filmmaker then you know that casting is that wildcard that can make or break your chances at festivals, awards, and making all of your hard work worth it, and that mis-casting can…

Last month, we discussed 5.5 ways smart marketers use animated videos. If you haven’t read that article yet, you should definitely check it out here and be sure to incorporate some or all of those g…

CES (also known as Consumer Electronics Show) 2016 just wrapped up its massive display of all things tech in Las Vegas. Over the course of the show, attendees were never left with a dull moment, with…

This year is the year that Virtual Reality goes mainstream. Samsung’s Gear VR has hit the market with a slew of competing technologies soon to follow. Oculus Rift started taking pre-orders for its he…

Everything changes and television is no exception. Online is the new television. The amount of time people spent consuming only video each day jumped 23.3% in 2015 and is set to increase by a furt…

Non-profit, by definition, means “not conducted or maintained for the purpose of making profit” Merriam-Webster Dictionary. Let’s think about this for a second… this basically means there is no fat c…

There are two audiences for your real estate videos, Buyers - people looking to purchase a new home, and Sellers - people looking for an agent to potentially sell their home. There is a very wide ran…

The polishing of a stone by a river takes many years. So, too, does the evolution from Camera Operator to Director of Photography. I have observed this metamorphosis occur over the past three decades…

Our agency, Big Leap, has the pleasure to work with a variety of clients in a wide array of industries. One of our clients, Extra Space Storage, deals with self storage units. As you’d guess, self st…

Video streaming is permeating all aspects of society. Improvements in streaming video technology continue to make it more affordable and less complex, opening up virtually limitless use cases at home…

The first question you may be asking is what is SEO? SEO stands for search engine optimization and it basically means optimizing your business’s online presence so your business ranks higher in Googl…

Color is a simple concept for everyone to grasp, even if they don’t understand color engineering or science. Compared to other technical fields-for example, computer security-you can talk about color…