About

The Vortex company was trying to appeal to a younger demographic and wanted an edgier concept. Their product is an energy drink from Peru containing the non-alkaloids of the cocaine plant. The video was to portray the forbidden fruit in the Garden of Eden juxtaposed- good vs evil. While only the healthy energizing part of the plant is used for this drink, we wanted the audience to feel a sense of the illicitly forbidden.

We wanted to give a paper cutout feel to the video. We slowed the film framerate to about 6fps and this is what we got out of it. We used a green screen to record all the footage. Our devil character was actually painted purple and we altered the color in After Effects to make him appear green.

Technical Info

Shot on Green screen

Uploaded
11/29/2010
Duration
00:30
Type of Video