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An interview from the 2014 PhotoPlus Expo in New York City with Jim Reed of Hasselblad Bron. Hasselblad Bron Inc. provides the United States with Europe's finest photographic gear. They are committed to the art and technology of photographic expression, and hope to provide the best tools of the trade for passionate photographers. In this interview Jim talks with us about the Hasselblad H5D-50c with Wifi and the Broncolor Siros flash units along with the Para 88 light shaper.
The Hasselblad H5D-50c is a groundbreaking medium format camera using CMOS image sensor technology which represents a huge leap forward in camera development and will allow photographers to shoot with the ultimate in image quality, regardless of lighting conditions. The extremely good high-ISO performance will lift available light photography to new heights and significantly widen the usability of the Hasselblad H System cameras. The camera is backed by a lens range of 12 extremely high performance lenses – outperforming even the iconic Carl Zeiss lenses of the classic V System. The H5D-50c has been developed with one goal: to produce the best image quality possible.
Now with the new Wi-Fi module you can connect via Hasselblad Phocus Mobile software on your iPhone or iPad directly to the camera, enabling direct camera control and image browsing without a computer in sight. Of course this new H5D-50c with Wi-Fi boasts all the functionality of its sibling, including a 50 Megapixel CMOS sensor and excellent high ISO performance at up to ISO 6400. It also features a range of new features like Live View, a fast capture rate of up to 50 captures per minute, the longest shutter speed is now 34 minutes with no extra black exposure necessary, and the ability to use film magazines.
Broncolor’s new compact Siros device combines unbeatable flash- and super-fast charging times with reliable and intuitive handling. At 400 and 800 joules, Siros will not only be available in two output versions but also as a basic- or S-model. The flash time curve in the new Siros is controlled by broncolor’s widely known ECTC technology, which also guarantees flash times of up to 1/13’000 s (t 0.5) and constant colors. Charging times of 0.02 up to 0.65 s at 400 joules as well as an enormous control range – up to 9 apertures and reducible to only 2 joules – round off the impressive performance of the S-highend-model.
Furthermore Siros is fully compatible with the extensive accessory range of light shapers that broncolor is so well known for and which offer limitless creative possibilities. Two of these light shapers have been especially developed for Siros: an umbrella reflector, which, combined with a lid, can also be used for protection during transport and an L40 reflector, optimized in size and, through a snap-in system, easily extendable with a honeycomb grid. Also new with Siros is the “bronControl” app, which allows remote control of all functions. As soon as Siros has established a WIFI network, different devices in the studio or outdoors are recognized via multi-colored LEDs and can be controlled via a smartphone or tablet.
For more information please visit: http://www.HasselbladBron.com
11/11/2014
02:47
