About
The Cool Hand Look Agency created and launched a creative campaign called Pet Vet Star for local mobile vet franchise, Rolling Pet Vet. The campaign consisted of a talent search for a senior and pet. The public voted and the finalist where chosen through a viral video campaign. The finalist, Lore Gore and his dog Rosie, had $1000 dollars donated to DAWG in their name, received a trophy at the awards ceremony, got their picture on the side of the mobile unit, and became the stars of this Rolling Pet Vet Television Commercial which ran consistently for 3 months on ABC.
Credits
The Cool Hand Look Agency. Written, directed, and edited by Luke W. Archer. Camera Operator Paul Matheiu.
Technical Info
Shot on a Panasonic Ag-AF 100 and edited in Final Cut Pro 7.
