Production Insights

As the owner of a creative services firm which has managed over 3,000 productions in my day, I've seen a tremendous amount of resumes and job inquiries come across my desk. On average, I receive betw…

Photographer, Author, Public Speaker. These are just a few words that describe Joseph Sohm, who started as an American History Teacher and whose passion for America's past, present and future, grante…

Thanks to small, high-quality digital cameras, professional and personal drones have completely transformed the production industry, letting filmmakers capture shots that were previously unattainable…

My name is Eli Hershko and I am a photographer turned cinematographer turned director. It was a natural progression for me. I always was drawn to the moving images. I love being involved in the maki…

It’s no secret that choosing the a production location is an important component of successful shoot. More than just a backdrop, the right location can enhance everything from loading logistics, to l…

Over the past year, we’ve seen video play a growing role in inbound marketing strategies, aided by social media companies adding new video capabilities to their platforms. Twitter, for example, launc…

Let me guess, you are the tech savvy, creative type, and an expert in social media. You are here because you are in a bit of a predicament. You already know that to keep up with today’s fast-paced te…

At the 2016 NAB Show, from April 16 - 21 in Las Vegas, many companies eagerly displayed all kinds of new gadgets and technology, promising a very successful, game-changing year for the broadcast medi…

In a world where everybody has a high resolution camera right inside in their pocket, freelance photography has been a challenge for many. Fortunately, there are ways to make it easier. Let me explai…

Until they are printed or framed, a photographers actual “products” are digital files held on either a hard drive, SD card, or USB drive. It’s similar for broadcast video files, where they remain hid…

While the majority of Mainstream Media's live streams are multi-camera configurations, there are numerous situations where only one camera is needed. Events such as online learning modules, press con…

When it comes to bringing a story to life with sound, there's more to it than meets the eye... or ear. Woody Woodhall, CAS is President of Allied Post Audio in Santa Monica, CA and is an award winnin…